Pitch your idea and make it short

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Last week I heard once again that when you need to talk to a high level audience you better be prepared to make it short. It is not because they have given you 20 minutes that you will actually have 20 minutes speaking time. It is not because they let you begin your talk you won’t be interrupted…soon. So be prepared! Here’s an idea for you.

Next time you have to talk to a high level audience split your presentation in 2 parts: short talk of no more than 5 minutes and lots of room to fill in the details with a discussion. TELL your audience upfront that you only need 5 minutes to get your main messages across and afterwards you discuss the details together. Build your 5 minute talk around the main conclusions! And don’t end with ‘do you have any questions’. End with a valuable, straight forward question like: ‘On which parts would you like me to provide more details’ or any questions that works following your talk. Move from a monologue to a dialogue and notice how efficient this technique can be!

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